ranking factors involved
But unlike website SEO where you want people to spend more time on your site video SEO aims to get viewers to watch your videos to the end and then take an action whether thats subscribing to your channel visiting your website or making a purchase. You can include links to your website in your video description to make it easier for viewers to find your website and take action. Provides higher INI Welloptimized video content can also help you achieve a higher return on your online marketing efforts. This is because videos are more engaging and can help keep people on your site longer making them more likely to take a desired action such as buying a product or subscribing to your channel. How to optimize videos for SEO optimization Now that you understand what video SEO is and theits time to learn how to optimize your videos for maximum visibility.Here are some tips . Choose the right keywords Similar to website SEO you want to target keywords that have high search volume and are relevant to your business. But because of the unique SEO factor phot editor s of video you should also consider targeting longtail keywords. These are specific requests that have low competition but high search volume. This is because videos that rank for these keywords are more likely to be ones that offer indepth and informative content which is what you want for your business. So when choosing your target keywords make sure they include both short and long tail keywords to get the most out of your efforts. Additionally it is always a good idea to supplement your videos with keywords. This means including your target keywords in your video title description and tags.
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For example when creating a list of blockchain games try keywords like best blockchain games or top blockchain games. If you are using the video to promote your business such as an online digital marketing course then your target keywords could be for example digital marketing courses. But you could also include long tail keywords like digital marketing free course or digital marketing x months course. They make your keyword more specific so you can rank for videos that are more relevant to your business. Choose the right keywords for Video SEO Tools you can use Google Keyword Planner Google Trends YouTube Keyword Tool Dominator Keyword Tool . Research your competitors As with all things SEO video optimization requires researching your competitors. This means finding out what keywords theyre targeting what type of content theyre creating and how theyre promoting their videos. This will give you an idea of what works for them and help you find ideas for your own videos .
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