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A Marketers Guide to Enterprise Application Integration Jamie Juviler Jamie Juviler Published August 31 2021 As your business scales youre going to encounter new challenges that you might not have expected starting out. One of these is how you manage your internal apps and companywide data. a group of people in an office sharing data through enterprise application integration On 88 different applications to run which prompts the questions Will every employee be able to get the data they need in the apps they use Can you keep this data accurate and uptodate at all times Is there a way to sync up all your applications even if they dont integrate outofthebox The answers to these questions are yes yes and yes if you pursue enterprise application integration.

Enterprise application integration connects the many different internal applications a business uses to function in an efficient flexible architecture. It ensures employees can leverage data as easily as possible and prevents Digital Marketing Service data from being closed off to only one department. And thats just one benefit of several. In this guide well introduce you to the concept of enterprise application integration including its advantages and different types so you can let your data move uninhibited improve transparency and ultimately increase your bottom line.





Download Now 25 Free HTML CSS Hacks What is enterprise application integration EAI Enterprise application integration EAI is the process of configuring separate internal business applications and software systems to function together enabling them to automatically and seamlessly share data and commands. A businesss EAI may involve cloud software inhouse software or a combination of these. To better understand what EAI is and why its important imagine a new business. In the early stages this small business may only need a few internal software tools say an accounting program a CRM and an email automation tool. Each of these tools comes from a different vendor and they dont all integrate with each other. No worries though since.